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Wondering what to do this Labour Day long weekend (9-11 March)? Invite your favourite people to town and pick your must do’s from the list below – there’s more than enough happening to keep everyone smiling!

The Robert Clark Conservatory at the Ballarat Begonia Festival


The city’s showpiece event every March is the Ballarat Begonia Festival at the Ballarat Botanical Gardens.

Running 9-11 March, this free outdoor event has something for everyone, from garden enthusiasts and food lovers to young families with curious outdoor explorers.

At this year’s festival you’ll find:

  • the world premiere of SWAY’s new show These Things
  • demonstrations and talks by River Cottage Australia host Paul WestGardening Australia presenters Hannah Moloney and Jerry Coleby-Williams, and MasterChef Australia alumni Courtney Roulston
  • more than 500 begonia plants on show in the Robert Clark Conservatory, plus the debut of a new begonia
  • the opening of the newly-restored fernery
  • family activities and roving entertainment
  • food trucks and market stalls
  • the Power FM Begonia Festival Parade on Monday 11 March at 11am

Explore the full program at

Meanwhile, Kryal Castle will celebrate all things unicorn at its popular Unicorn Festival from 9-11 March.

Think unicorn rides, unicorn meet & greets, unicorn-themed arts and crafts, unicorn-themed food, face painting, show bags, live performances and more.

Use the code UNICORN10 to get 10% off pre-booked tickets at

Other Ballarat attractions including Sovereign Hill and the Ballarat Wildlife Park will also be open throughout the long weekend.

And don’t forget Sovereign Hill’s sound and light show AURA, which will be on Friday 9 March and Saturday 10 March at 8.45pm.

Dunnstown’s Pick Your Own Sunflowers


The start of autumn also marks the 2024 opening of Dunnstown’s Pick Your Own Sunflowers.

Described as Victoria’s original and biggest sunflower field, the family-run farm is expecting a bumper crop of 3 million sunflowers this year.

And don’t miss the special Sunflower Festival on Monday 11 March from 10am-8pm.

Think live music, face painting, farm animals, Clydesdale horse rides, market stalls, food trucks, coffee and more.

Ballarat Farmers Market at Lake Wendouree


  • A special two-day Ballarat Farmers Market at Lake Wendouree’s North Gardens Reserve as part of the Ballarat Begonia Festival (Saturday 9 March and Sunday 10 March from 9am-4pm)
  • Ballan Farmers Market in Inglis Street (Saturday 9 March from 9am-1pm)
  • Artisans’ Market at Beaufort’s Art Trax Gallery (Saturday 9 March from 9am-3pm)
  • Clunes Farmers & Makers Market in Fraser Street (Sunday 10 March from 9am-1pm)




  • Ballarat’s Biggest Book Fair at St Andrew’s Church Hall (Saturday 9 March – Monday 11 March from 10am-4pm)
  • Begonia Creative Series – free kids’ art workshops with the Art Gallery of Ballarat and Green Earth Kids at Stockland Wendouree (Saturday 9 March and Sunday 10 March from 11am-2pm)
  • Ballarat Lyric Theatre presents Annie at Civic Hall (Saturday 9 March at 1.30pm and 7.30pm, and Sunday 10 March at 1.30pm)
  • Clunes Historic Vehicle Show at the Clunes Showgrounds (Sunday 10 March from 9am-4pm)
  • Chamber of Music at the Buninyong Uniting Church (Sunday 10 March from 4pm-6pm)
  • All My Lifetime It Was There – Paul Lambert at the Eureka Centre (until 31 March)
  • Anything Goes art show presented by The Ballarat Society of Artists at Mercure Ballarat (until 24 March)
  • 40 and Fabulous! Embroidery Exhibition presented by The Embroiderers Guild Victoria Ballarat Branch at St Patrick’s Hall (9-11 March)
  • Labour Day Monday Racing at Ballarat Turf Club (Monday 11 March from 12pm-6pm)

Check out all the events over the Labour Day weekend here.

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29 Feb 2024

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Across Victoria’s Midwest, we acknowledge that we travel across the ancient landscapes of many First Peoples communities.

These lands have been nurtured and cared for over tens of thousands of years and we respect the work of Traditional Custodians for their ongoing care and protection.

We recognise the past injustices against Aboriginal and Torres Strait Islander peoples in this country. As our knowledge grows, we hope that we can learn from their resilience and creativity that has guided them for over 60,000 years.

As we invite people to visit and explore Victoria’s Midwest, we ask that alongside us, you also grow to respect the stories, living culture and connection to Country of the Ancestors and Elders of our First Peoples.


© 2023 Ballarat In The Know. This initiative is funded by the City of Ballarat and Tourism Midwest Victoria.